UMC To Change Its Brand?
15 May 2008
Last week Russian Systema Telecom (owner of Ukrainian mobile operator UMC) presented a new brand for its Russian subsidiaries. Systema representatives plan to re-brand UMC as well. At the moment it is not clear whether it will be a change of the UMC brand or its slight upgrade, as it was done by UMC’s main competitor, Kyivstar, two weeks ago.
